As you make changes to the settings, the preview of the widget will update automatically, allowing you to visualize the data in real-time.
Custom Date Range & Granularity: Select a specific date range or granularity for each widget, independent of the report. For example, display a weekly bar chart even with a daily report, or show yesterday’s performance in a big number while the report shows the last 30 days.
Big number
Big number: Use this widget to highlight a key metric or important number.
Active Campaigns Metric: The "Num Active Campaigns" metric is now available, which can be displayed in a big number widget to show active campaigns during the period (same applies to Adgroup and Ad levels)
To set up the widget, follow these steps:
Give the widget a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select the metric that you want to visualize. This metric will be displayed by default and will be the main focus of the widget.
(Optional) Apply filters to display specific data in the widget.
(Optional) Enable/ Disable “Show trend chart”
Activate Benchmark
The Benchmark feature lets you compare performance across campaigns or segments using key calculated metrics like CTR, CPC, CPM, and VTR. The benchmark metric is independent of the report's filters and date range selected at the top of the report.
How to set your benchmark scope:
Turn on the option Benchmark
Use filters just like in reports by channel, campaign, or custom dimensions like advertiser, objective, targeting, etc.
(Optional) Select a time period: Choose a custom date range or set a fixed period (like last 7 or 30 days).
Once published, a lock icon will appear next to the widget title to indicate that the metric is used as a benchmark.
Pie chart
Pie chart : Use this widget to show the distribution of data as a part-to-whole relationship. It is ideal for visualizing proportions and percentage.
To set up the widget, follow these steps:
Give the widget a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select a dimension
Select the primary metric that you want to visualize. This metric will be displayed by default and will be the main focus of the chart.
(Optional) You can choose to show a list of metrics, allowing you to explore and analyze the data using different metrics.
(Optional) Add secondary metrics that follow the primary metric in the dropdown list.
Decide on the number of items you want to display on the chart, such as the top 5, top 10, or all items.
(Optional) Apply filters to display specific data in the widget.
Bar chart
Bar chart: This widget is ideal for representing comparisons between different categories or periods.
Dual Data Series in Bar Charts: Display two data series in a bar chart with dates on the y-axis, instead of using a combined bar + line chart.
To set up the widget, follow these steps:
Give the widget a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select a dimension
Select the primary metric that you want to visualize. This metric will be displayed by default and will be the main focus of the chart.
(Optional) You can choose to show a list of metrics, allowing you to explore and analyze the data using different metrics.
(Optional) Add secondary metrics that follow the primary metric in the dropdown list.
Choose the orientation of the bars, either horizontal or vertical.
Decide on the number of items you want to display on the chart, such as the top 5, top 10, or all items.
(Optional) Apply filters to display specific data in the widget.
Two Data Series in Bar Chart
Turn on Double axis chart to display two bar charts side by side in a single graph, with the date as the horizontal axis (instead of being limited to a bar + line chart)
Line chart
Line chart: Use this widget to visualize trends and changes over time.
To set up the widget Line chart (1 metric), follow these steps:
Give the line chart a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select a dimension
Select the primary metric that you want to visualize. This metric will be displayed by default and will be the main focus of the chart.
(Optional) You can choose to show a list of metrics, allowing you to explore and analyze the data using different metrics.
(Optional) Add secondary metrics that follow the primary metric in the dropdown list.
Decide on the number of items you want to display on the chart, such as the top 5, top 10, or all items.
(Optional) Apply filters to display specific data in the widget.
Table
Table: This widget displays tabular data in an organized and easy-to-read format. It is particularly useful when you need to compare multiple data side by side, analyze the values and identify patterns.
To set up the widget, follow these steps:
Give the widget a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select a dimension
Select multiple metrics that you want to visualize.
Decide on the number of items you want to display on the chart, such as the top 5, top 10, or all items.
(Optional) Enable comparison option to compare the data with the previous period
(Optional) Apply filters to display specific data in the widget.
Resize the first column
Make long labels (campaigns, products, UTM, etc.) fit, so tables are easier to read and exports look cleaner.
Turn on Resize first column.
Drag the First column width slider to the size you want.
Pivot Table
Pivot table: Use this widget to summarize and analyze data based on different dimensions. It enables you to quickly summarize and aggregate data, making it easier to identify patterns, trends and insights.
To set up the widget, follow these steps:
Give the widget a title to provide context for the data being visualized.
Select a data source. The available options of metrics will depend on the chosen data source. Click here to learn more about data source.
Select multiple dimensions that you want to visualize
Select multiple metrics that you want to visualize.
(Optional) Apply filters to display specific data in the widget.